"[Pearse Street] provided valuable insight into the world of online network marketing, in particular how Myspace can help Indie Business owners increase expsoure and expand their networks."
Donna Maria Coles Johnson
Indie Business Network
" After trying another firm with undesirable results, Pearse Street stepped up to the plate and got our Social Media Project completed in record time and with amazing results. Clear communication, top notch designers and developers and attention to details and deadlines made the project a truly enjoyable experience. "
Jimmy Hill, Senior Manager
iD Tech Camps
"As a marketing manager in book publishing, I am always trying to find cutting edge and creative designers for author websites. I found this and more with Pearse Street Consulting. They were fast, creative, innovative, accommodating, and reasonable and the results are fantastic! I would highly recommend using Pearse Street for original web designs."
Leah Wasielewski
Marketing, Simon & Schuster
Our Blog
JoinHaiti.org is an online community dedicated to connecting those affected by the earthquake devastation in Haiti. Friends, families, survivors and organizations involved in the rebuilding effort are all encouraged to join. Please post your name and the names of survivors, missing persons and deceased under Loved Ones. Check back often for changes in statuses and up-to-date news and communications from Haiti. Be sure to also update your information at the ICRC, and if you haven’t donated already, please do!
www.twitter.com/pearsestreet
Lynn Web Development Company Thrives with Growth of Social Media
LYNN, MA–In spite of a slowing economy, Pearse Street Consulting, Inc. of Lynn has experienced exponential growth and ongoing success with their web development services focused in the area of social networking and new media. More businesses, small and large, are looking for new ways to offset the revenue slump through creative online marketing and many have been tapping into social network marketing as a cost-effective and targeted alternative to traditional marketing.
Pearse Street C.E.O., Fuchsia McInerney, has been following social media trends since early 2006 when websites such as MySpace were first beginning to achieve record-breaking statistics. “For the past few years, businesses with vision have been professionally promoting themselves on sites like MySpace, Facebook and LinkedIn. The most progressive businesses and ’serial entrepreneurs’ are now creating their own industry-specific niche networks that offer the same interactive features, with unique tools that serve their particular target demographic.”
read more…
Social networking software company lends its time and talent to non-profit organizations during challenging economic times.
Boston, MA (Vocus/PRWEB ) February 12, 2009 — Last year alone, Pearse Street Consulting, Inc., launched over 15 social network related design and development projects for non-profit entities. With 2009 introducing even more intense economic challenges, this social networking software company has stayed committed to its non-profit work. These efforts are received with great appreciation, as many organizations are feeling the economic pinch when it comes to soliciting donations and finding funds to bring added visibility to important causes and initiatives.
Super Kids at Bread Nut Hill School, Ocho Rios, Jamaica
Georgienne Bradley, executive director of the Imaging Foundation (imagingfoundation.org), is one recipient of Pearse Street’s social media expertise. The Imaging Foundation creates dynamic media productions to “inspire curiosity and impart understanding” for marine and freshwater ecosystems that are frequently threatened by environmental circumstances. “During a time of economic hardship, nonprofit efforts are hard hit. Pearse Street’s support, continued excellence and online leadership has thrust the Imaging Foundation efforts into the spotlight,” says Bradley. Following the redesign of their MySpace page in 2007, this 501-c-3 was nominated for the highly-coveted MySpace Impact Awards and shortly after they surpassed 1500 other organizations competing for a finalist position in the American Express Members Project. “Now we are about to launch our most ambitious project yet, a video and PSA poster contest bringing focus to ocean conservation through a uniquely designed website utilizing social network capabilities to keep our message viral and bring our community closer. All these efforts and successes had one thing in common, the foundation of each was the supportive expertise of the team at Pearse Street,” says Bradley.
In November, Pearse Street sponsored one of its own designers, Susan Dodge, to travel to Jamaica for one week through Great Shape! Inc.’s Super Kids humanitarian program. Armed with stacks of paper and art supplies from the U.S., Dodge spent the week teaching the students at one Jamaican school basic art education through crafts and elementary lessons. Dodge, a lifelong visual artist, describes an intense experience. “For about 6 hours a day, I was one of ten teachers at a school with almost 300 children. The school did not have the resources to teach any art instruction whatsoever, so it was a first for so many of the kids to do basic cutting, pasting, painting, and color mixing. My goal was to reach and teach every child, give positive reinforcement to their creative efforts, and send them home with a project in their hand.”
Pearse Street has lent its time and talent to a variety of causes including health care, environmental awareness, veteran advocacy and homelessness among others. To date, the company has worked with many non-profits, from well-known establishments like the National Wildlife Federation, National Veterans Foundation and PETA, to smaller up-and-coming organizations like PurpleDay.org, a group out of Nova Scotia supporting epilepsy advocacy, and FeelYourBoobies.org, also nominated for a MySpace Impact Award and experiencing rapid growth as a result of their social network campaigning.
Fuchsia McInerney, Pearse Street CEO, feels privileged to be able to help non-profits that already see the value of social networks and how they can bring added visibility to their causes. “I definitely recognize the power of social networking from a commercial standpoint, but the passion that drives many of these non-profits organizations and their grassroots efforts have had impressive results through MySpace, Facebook and even their own niche social networking websites. Every day, I am thankful to have been a part of these organizations, in any way that helps further their message and their impact.”
View Complete Press Release on PR Web: http://www.prweb.com/releases/2009/02/prweb2028184.htm
Check out our new online image at www.pearsestreet.com and let us know what you think!
GE engineer, musical minister, staffing exec are North of Boston women of the year
By David Liscio / The Daily Item
LYNN – A GE executive, a staffing professional and musical minister were the top winners at Thursday’s 8th annual North of Boston Businesswomen of the Year Awards held at North Shore Community College in Lynn.
Click here to see a photo gallery from the 8th annual Business Women of the Year Awards.
Doreen Murray from the Lynn non-profit Follow Hymn Music, Inc. won the civic non-profit category. Janet Santa Anna, founder of Resource Connection Inc., a staffing company headquartered in Middleton, won the small business category. Andrea Cox, senior engineering manager for GE Aviation’s Advanced Programs in Lynn, took home the large business category award.
The women were culled from 20 finalist nominees who were among hundreds vying for the prestigious Lydia Pinkham Awards, named for the entrepreneurial saleswoman and Lynn native. Pinkham’s homemade vegetable compound remedy made her a fortune in the late 1800s.
Read Full article at the Lynn Daily Item Online.
The LACC Ambassador Committee, Mayor Chip Clancy, along with several chamber ambassadors and members recently welcomed new member Pearse Street Consulting, Inc. to the Lynn Area Chamber of Commerce family.
Pearse Street Consulting is a professional website design company, specializing in social networking website design, high-end graphic design, and social media marketing. Pearse Street’s team of designers, programmers and marketing specialists have worked on projects for a broad range of clientele, including Fox TV, Interscope Records, David’s Bridal, Marie Claire, Remington College, Bigelow Tea, PETA, and many more. Pearse Street has also worked with a number of local businesses and is currently in the midst of redesigning the Lynn Chamber of Commerce website.
“Designing for new media is the most exhilarating form of art that we could hope to be involved with,” says Fuchsia McInerney, CEO of Pearse Street, who established the business in 2005. “And we are thrilled to be a member of the Lynn area’s professional community, especially one that is so passionate about bringing creative industry to the area.”
Pearse Street is located in the historic Lydia Pinkham building in Lynn.
Purpose: In order to commemorate this summer season and our green earth we are launching a video contest to promote environmental awareness. Videos should be focused on keeping our earth green.
Submission Deadline: August 31st, 2008
Admission: Free
Contest Prizes
1st prize: Free Customized Div Overlay MySpace Page valued at over $1,000 or a 1 page website. In addition video will be submitted to top online video submission sites at no cost to the winner/entrant.
Honorable Mentions: 3 Honorable Mention videos will be posted on our website.
Submission Content
- 1. Submissions should be positive and solution-oriented, not just an identification of an environmental problem.
- 2. Submissions should be in English or English sub-titled.
- 3. Videos should be less than 3 minutes in length.
- 4. Inappropriate content including profane language, nudity, etc. will not be considered.
Submission Procedures
- 1. Limit of 3 entries per individual or company.
- 2. Email submission info to amy@pearsestreet.com
- 3. Entries should be submitted via web link (YouTube, MySpace Video, Google, etc.) Please do not send actual video files, as they will not be considered.
- 4. Each entrant should include his or her name, address, phone number, email, website, myspace (if applicable), etc.
- 5. You will receive email confirmation of your submission within 24 hrs.
- 6. All submissions must be received by August 31st, 2008. A winner will be chosen by September 15th, 2008.
If Your Entry is Selected…
• You will be notified by September 15th, 2008 via email.
Good Luck to all Entrants!!!
Fuchsia McInerney, Pearse Street Consulting CEO, web designer & MySpace marketing guru, was featured on Indie Business Radio today to discuss all of the above!
“Fuchsia was a guest on Indie Business Radio on December 10, 2007. She provided valuable insight into the world of online network marketing, in particular how Myspace can help Indie Business owners increase expsoure and expand their networks. You can enjoy my interview with Fuchsia here: http://www.indiebusinessradio.com/#mcinerney”
Listen to the full interview at: http://www.indiebusinessradio.com/#mcinerney
Indie Business Radio
Your Life | Your Business | Your Way
Launched in October 2005, Indie Business Radio offers practical advice and workable strategies to achievement-oriented, independent entrepreneurs (Indies) who are trading in the traditional corporate ladder to enjoy life and business on their own terms. Guests have included Mark Sanborn (The Fred Factor), Paula Deen and Warren Brown (both of Food Network), Julie Clark (Baby Einstein founder), Jack Canfield (Chicken Soup for the Soul), James Ray (from “The Secret”) and other well known and not so well known Indies. Indie Business Radio is for people who want to break all the rules and build their own corporate ladders so they can enjoy the freedom and flexibility they need to enjoy life and be more available to contribute to their families and communities.
FOR IMMEDIATE RELEASE
MYSPACERS REMEMBER THE FALLEN
Boston, August 3, 2007- In the six years since US troops first set foot in Afghanistan, more than 4000 soldiers have lost their lives there and in Iraq. As fighting continues, friends and relatives of the dead seek to memorialize the lives of those lost, but mounting tolls and geographic disparity has made the collaborative effort difficult. Now, with the help of design firm Pearse Street Consulting (www.pearsestreet.com) and the use of popular social networking platform MySpace, Remember the Fallen (www.myspace.com/rememberfallensoldiers) is reaching out to a widespread audience to catalog and memorialize soldiers from all past and present theaters of combat.
When Chris Veit begun the project two years ago in Florida as a simple website, it was able to accrue wide ranging support from present and former servicemen and women, their families, and various businesses and corporations, but acting on the maxim “A Soldier only dies if they are forgotten” he sought a broader audience. Now, with Remember the Fallen on MySpace, he has attracted younger spectrum of visitors, who are finding the site through its growing network of online friends. Greeted by blog entries, photo and video postings, and a stream of patriotic encouragements and remembrances, viewers are able to pay tribute to the lost, and perhaps best of all, link to the MySpace pages soldiers maintained before their death. Since its launch, it has proven extraordinarily popular, with nearly 2000 hits and 500 friends since its creation. As a result, Veit has been able to chat with, and eventually, meet some of the families who have posted on the site. Encouragingly, the site has even seen traffic from visitors unaffiliated with the military, and grows with each friend request.
The site was created with a donation from DesignOg, a division of Pearse Street Consulting (www.designog.com), a 3 year old professional web design company that specializes in design for MySpace.
Remember the Fallen can be viewed online at www.myspace.com/rememberfallensoldiers . For more information, contact Chris Veit, Chris@rememberthefallen.com or Fuchsia McInerney, fuchsia@pearsestreet.com
By Nat Taylor, Intern
My first week at Pearse Street went well. I’ve already learned a great deal about web design, most of which has surprised me. Running a successful web design business is no cake walk. The team has to constantly push to get projects out the door yet stick to our strict quality standards. After many combined hours of hard work the result is an elegant and effective web presence for our clients.
On the coding side I’ve already remembered and learned more about how important it is to be creative in the design process. Even for things that seem cut and dry there is always room for innovative solutions. I spent several hours last week tweaking a CSS stylesheet just to rid a layout of a few black pixels that weren’t getting hidden properly. It was tedious but necessary for the quality of the site.
I also remembered how important it is to use all of your resources. Photoshop brushes can help you speed up creating impressive work. Web design would be impossible with out the using the support of the design community.
Its unfortunate I only have two weeks left of my internship, but it has already been quite rewarding.
